New ABC Website Improves Accessibility, Speed, User Experience
In August, 2022, Alliance for Building Communities (ABC) launched a
new website designed to deliver its information on affordable housing
and community help programs with higher levels of digital performance
and visual aesthetics.
The new site at www.housing-abc.org now delivers improved
accessibility, easier navigation and page speed performance. It is also
mobile friendlier, provides users with fresher visual aesthetics and will
be more cost-effective for ABC to add new content as its housing
availabilities and community program offerings continue to expand and
It was designed and developed by the Allentown-based
advertising/marketing firm Keenan-Nagle Advertising, Inc.
ABC is a non-profit organization which manages and develops
affordable housing and community programs for mid- to high-density
population communities in Lehigh, Northampton, Carbon, Berks,
Schuylkill and Monroe counties of Pennsylvania.