New ABC Website Improves Accessibility, Speed, User Experience

In August, 2022, Alliance for Building Communities (ABC) launched a
new website designed to deliver its information on affordable housing
and community help programs with higher levels of digital performance
and visual aesthetics.

The new site at now delivers improved
accessibility, easier navigation and page speed performance. It is also
mobile friendlier, provides users with fresher visual aesthetics and will
be more cost-effective for ABC to add new content as its housing
availabilities and community program offerings continue to expand and

It was designed and developed by the Allentown-based
advertising/marketing firm Keenan-Nagle Advertising, Inc.
ABC is a non-profit organization which manages and develops
affordable housing and community programs for mid- to high-density
population communities in Lehigh, Northampton, Carbon, Berks,
Schuylkill and Monroe counties of Pennsylvania.